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Cutting Edge Webinar Series

Ortho2 presents the Cutting Edge Webinar Series! This webinar series is being hosted exclusively for residents, recent grads, and Ortho2 users and is absolutely free. If you have a desire to learn more from an elite group of experienced orthodontic professionals, you’ll want to take advantage of this free cutting edge series that has everything you need to know to run a successful orthodontic practice. Webinars will occur weekly at 8:30 P.M. Eastern/5:30 P.M. Pacific Time and will last one hour. We hope you'll join us for this exciting series.

Edge
  • Andrea Cook

    Andrea Cook: Running and Understanding Your Clinical Reports

    Monday, August 21, 2017 7:30 PM - 8:30 PM CST (Register here)

    Clinical reports can provide valuable information on how efficient your clinic, assistants, and treatments are. These are key factors when looking at total practice numbers. We will discuss which reports to run, how to evaluate the information, and ways to make changes to improve your clinical efficiency.

    Objectives:

    1. Determine which clinical reports to run in your management system.
    2. How to evaluate the information to improve your clinical efficiency.
    3. Review solutions for your areas needing improvement.
  • Cynthia Kohler

    Cynthia Kohler: The New Age of Marketing: Facebook Boot Camp for Increasing and Engaging Fans

    Monday, August 28, 2017 7:30 PM - 8:30 PM CST (Register here)

    Have ever wondered why some businesses have hundreds of fans while you are still trying to get an audience?

    Have you struggled with creating posts that get your fans to respond?

    Do you need new creative ideas for making you Facebook page more effective?

    This webinar is for you! It will provide practical and easy-to-implement strategies for becoming successful at not only increasing your fan base, but also creating a Facebook community.

    What you will learn:

    • How to set up, manage, and understand Facebook business page settings and admin tools
    • Ways to build your audience and increase your reach
    • What type of posts are most successful in engaging fans and when to post
    • How to boost posts and capitalize on fan communication
  • Natalie Beaton

    Natalie Beaton: How are we Doing? Using Patient Surveys Throughout Orthodontic Care

    Tuesday, September 5, 2017 7:30 PM - 8:30 PM CST (Register here)

    Using a set of progressive surveys, strategically placed at key moments throughout orthodontic care, can enable your practice to get patients’ views about how they think you can improve your practice, and what they already like. Find out ways to make surveys simple, fast, and fun! Natalie will provide many examples from her years of helping offices get valuable feedback from their patients and their families. You won't know if you never ask, so learn how to get comfortable asking throughout your patients' care.

  • Ryan Alexander

    Ryan Alexander Doctor Time Scheduling and Patient Motivation

    Monday, September 11, 2017 7:30 PM - 8:30 PM CST (Register here)

    Nothing affects the entire practice, its stress level and marketability, more than the scheduling system. A fundamental, and many times overlooked, component of your scheduling system is the patient’s role within this foundational system. This lecture will review in detail the main principles of developing an effective schedule that runs on time, and special emphasis is given to the necessary steps toward gaining the patient participation and motivation as well as the patient motivation required to ensure your practice’s success as customer service becomes the focal point of your marketing.

  • Mary Kay Miller

    Mary Kay Miller Mobilegeddon is Upon Us: Are you Ready?

    Monday, September 18, 2017 7:30 PM - 8:30 PM CST (Register here)

    Have you heard about Mobilegeddon? Are you prepared for its coming? If you answered NO to either of these questions, join Mary Kay Miller for this informative webinar on what you need to know about the anticipated Google algorithm shift soon approaching.

    The change is so significant it is often referred to as Mobilegeddon! Google announced they will be shifting the algorithm to primarily look at the mobile version of your website for ranking results, rather than the original desktop algorithm in place today.

    It is expected the "mobile-first index" will be launched in early 2018... so there is still time to get ready.

    This lecture will focus on understanding Mobilegeddon, what is needed to comply with your website setup, SEO, and online marketing in 2018.

  • Natalie Beaton

    Natalie Beaton: Stop Misplacing Patients - Using Your Software to Close Every Crack

    Monday, October 2, 2017 7:30 PM - 8:30 PM CST (Register here)

    When Natalie runs a remote analysis of an orthodontic practice, she commonly finds hundreds of orthodontic's most valuable patients (missed exams, missed records, past due needs appointment active patients, past due needs appointment observation and will call back) who have slipped through the cracks. Natalie will share her many software tips that allow your office to locate these patients and begin a consistent follow-up process. She will also share correspondences that can help if you have a large group that currently needs follow up, and will give you the protocols and subgroup settings that will ensure these patients are always reached in a timely fashion in the future. In addition, Natalie will show you how to evaluate your present patient follow up status and provide you with the system you need to have your software close every crack. You can't fix it if you don't know that it is happening.

  • Natalie Beaton

    Natalie Beaton: Positioning Yourself for Practice Growth, Part 1

    Monday, November 6, 2017 7:30 PM - 8:30 PM CST (Register here)

    Mark your calendar for this exciting two-part webinar series! The end of the year in an orthodontic office provides a wonderful opportunity to carefully evaluate and compare the statistics from the previous two years, and put that important data to use to ensure even greater practice success in the new year. Natalie will share the specific statistical data she typically reviews, which will then allow you to identify critical focus areas of strength, and also identify critical weaker focus areas.

    Throughout the years, Natalie has helped her clients successfully implement and consistently maintain system and protocol changes that have increased the productivity and efficiency of their practices and she will share examples of suggested protocols with you. She will include information about the many valuable reports available in Edge and ViewPoint that can be subgrouped within the software, or reorganized in Excel to put your data to work in the most efficient way possible! This practice specific information can help your team create a detailed practice growth plan for the new year, which is based and prioritized on your actual practice statistics.

  • Andrea Cook

    Andrea Cook: From My Side of the Chair: What's New in Sterilization and Instrument Reprocessing for Today's Orthodontic Offices

    Monday, November 20, 2017 7:30 PM - 8:30 PM CST (Register here)

    Today's orthodontic teams are challenged with having the time, knowledge, and equipment to process instruments and achieve compliance with the CDC guidelines and sterilization protocols. We will review the current Guidelines for Infection Control in Dental Health-Care Settings, 2003 as well as the recent update to these guidelines. We will discuss tips and tricks to help make instrument reprocessing safe, fun, and effective for the orthodontic team!

    Learning objectives:

    1. Understanding the current CDC guidelines
    2. How your team can comply with the guidelines
    3. Review common cross contamination areas and how to reduce them
  • Natalie Beaton

    Natalie Beaton: Positioning Yourself for Practice Growth, Part 2

    Monday, December 4, 2017 7:30 PM - 8:30 PM CST (Register here)

    Mark your calendar for this exciting two-part webinar series! The end of the year in an orthodontic office provides a wonderful opportunity to carefully evaluate and compare the statistics from the previous two years, and put that important data to use to ensure even greater practice success in the new year. Natalie will share the specific statistical data she typically reviews, which will then allow you to identify critical focus areas of strength, and also identify critical weaker focus areas.

    Throughout the years, Natalie has helped her clients successfully implement and consistently maintain system and protocol changes that have increased the productivity and efficiency of their practices and she will share examples of suggested protocols with you. She will include information about the many valuable reports available in Edge and ViewPoint that can be subgrouped within the software, or reorganized in Excel to put your data to work in the most efficient way possible! This practice specific information can help your team create a detailed practice growth plan for the new year, which is based and prioritized on your actual practice statistics.

ALERT